Upgrade familiar menu items
Add more character to burgers, fries, breakfast plates and sandwiches without adding a complicated new kitchen process.
Spice It Up- Spicy Ketchup
For restaurants, bars and grills
SpiceItUp! Jalapeño Ketchup gives burgers, fries, sandwiches and signature sauces a recognizable Texas upgrade—without asking your kitchen to reinvent the menu.
A small menu change with personality
SpiceItUp! works because guests already understand ketchup. The jalapeño flavor makes it distinctive enough to become part of your restaurant’s identity.
Add more character to burgers, fries, breakfast plates and sandwiches without adding a complicated new kitchen process.
Serve it as your house ketchup, feature it in a named menu item or build it into a sauce guests associate with your restaurant.
Keep it on the table, portion it for dipping or use it behind the line in barbecue sauce, burger sauce, meatloaf glaze and more.
Built for food people already order
Use it anywhere ordinary ketchup feels predictable—or anywhere a tomato-based sauce could benefit from balanced jalapeño warmth.
Choose the right table personality
Both keep the tomato-and-jalapeño flavor at the center. The difference is how much heat you want guests to notice.
Broad everyday appeal
A balanced jalapeño warmth that works as an easy replacement for regular ketchup across a wide range of menu items.
Order Medium through Faire →
A bolder jalapeño finish
For restaurants that want the signature tomato-and-jalapeño flavor turned up and clearly noticeable from the first bite.
Order Hot through Faire →
Wholesale ordering through Faire
Review the current wholesale offering, available products and order terms directly on the SpiceItUp! Faire page.
A condiment with real table-side credibility
SpiceItUp! Jalapeño Ketchup was commercially bottled in 1995, has earned 36 Scovie Awards since 1998 and traveled aboard Space Shuttle Atlantis in 2009.
Restaurant buyer questions
The important part is simple: choose your heat level, decide how you want to serve it and order the current wholesale offering through Faire.
It fits burger restaurants, diners, cafés, barbecue concepts, bars and grills, brunch restaurants and other menus that serve fries, sandwiches, grilled foods or tomato-based sauces.
No. It can be served as a table condiment or dipping sauce, but restaurants can also use it as an ingredient in burger sauce, barbecue sauce, meatloaf glaze, marinades, beans and other recipes.
Medium is the more approachable everyday option, while Hot adds a more noticeable jalapeño finish. Both center the combination of tomato richness and jalapeño flavor.
Use the direct SpiceItUp! storefront on Faire to review current products, wholesale terms, shipping information and checkout options.
Restaurants commonly identify branded ingredients when they are part of the appeal of a menu item. Confirm any specific logo, trademark or co-marketing use directly with SpiceItUp! before publishing branded promotional materials.
Ordinary ketchup has had a good run
Start with Medium for broad appeal, add Hot for guests who want more heat, or use both to give your menu a clear choice.
Start with Medium or Hot Jalapeño Ketchup, add a dusting salt for the grill, or turn up brunch with Bloody Jalapeño mix.