1999
Food Distributors Magazine National Barbecue Competition
Texas Jalapeño Ketchup, Seasonings & Bloody Mary Mix
Awards and recognition
The Scovie Awards are one of the best-known competitions for spicy and fiery foods. SpiceItUp! products have earned 36 of them since 1998, with the most recent wins in 2026.
Entries are accepted over a two-month window each summer. Judging takes place on the Monday between the New Mexico State Fair and the Albuquerque International Balloon Fiesta.
Judging is blind. A panel of 80 to 100 food professionals scores each product on eye appeal, aroma, flavor and heat scale, and the scores are compiled and verified by staff.
Food Distributors Magazine National Barbecue Competition
Chili Pepper Magazine Fiery Food Challenge
Houston Hot Sauce Festival People's Choice Award
International Zesty Foods Show
In 2004, SpiceItUp! Jalapeño Ketchup was reviewed in D Magazine and on The Food Network. Cajun chef Justin Wilson personally called Ben at SpiceItUp! to say he put the jalapeño ketchup on an onion sandwich and loved it, and the product has been enjoyed by U.S. Marines and Navy personnel at home and abroad.
The Scovie Awards are an annual competition for spicy and fiery foods. Products are judged blind by 80 to 100 food professionals on eye appeal, aroma, flavor and heat scale.
SpiceItUp! products have earned 36 Scovie Awards since 1998, with the most recent wins in 2026.